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Sales Contest eBookSales Contests

A new way to design your next
sales incentive program.

Make your next sales contest a win-win program,
and not a win-lose program where only the same few win. Try this alternative to the usual "winner takes all" format.

It seems obvious that the purpose of a Sales Contest should be all about maximizing revenue, but there's more involved than just increasing sales. For a contest to be successful, it must:

When contests are designed differently, and rewards are based on each person exceeding individual goals, then EVERYONE could win something! This Free eBook shows how with advice from recognition experts.

A successful sales incentive program should not only provide motivation to improve sales results, it should also positively impact the morale of your entire sales team. Poorly designed contests can often do more harm than good as many participants feel there is no hope for them to win anything.

When contests are designed with an opportunity for everyone, it actually improves morale, providing lasting benefits to your organization. When the morale of your sales team is improved, employees will be more engaged, do their jobs better, and will stay longer with your company.

Sales Contests work best when they accomplish two goals: Increase revenue and motivate. To do that, every incentive program should:

  • Recognize increased individual (or team) performance
  • Increase morale and help to develop team spirit (consider team awards as well)
  • Give every team member an opportunity to feel like a winner

Create a highly motivated sales force that will make a difference in your bottom line, get this FREE resource "Sales Contest-ology". The authors of this 60-page eBook present practical advice, in an easy to read format, so you can quickly put these strategies into action at your company.

The included Step-by-Step plans will help you develop more effective sales contests that are easy to start and are risk-free. How can they be risk free? Contest-ology will show you how.

You'll find clear steps, with topics such as: Setting Objectives, How to Measure Success, Defining Who Will Win, Defining Your Awards, and more. This eBook will show there really is a better way to implement sales contests.

For a new way to design sales contests, get the 7 Step Guide to successful Sales Contests


Sales Contest CertificateNeed AWARD ideas for your Sales Contest?

Select-Your-Gift offers great solutions for Sales Recognition Awards.

Still considering CASH for Sales Contest Awards? Please see this important article: Cash or Merchandise awards - What works best?


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Please contact us - We look forward to working with you on your next Sales Contest.